When Prime Minister Keir Starmer opened London Tech Week with the powerful statement, "Technology makes us more human," it resonated with us deeply. Behind all the talk of AI models, APIs and integrations, that’s what it all comes down to—using technology to solve real problems for real people.
This year’s LTW felt like a true reflection of that ethos. From conversations around AI in education and healthcare to the practical applications of digital transformation in everyday business, it was clear: innovation is no longer just about what’s possible, but what’s meaningful.
A Global Gathering of Ideas and Energy
With visitors and exhibitors from all parts of the world, the energy at Olympia was electric. We had the chance to meet founders, CTOs, marketers, and product leaders—each one bringing their own challenges, ideas, and curiosity.
AI was undeniably the headline act, but beneath the surface, we saw a clear pattern: businesses of all sizes are grappling with the same core issues—scattered systems, disjointed customer experiences, and the struggle to scale without losing control.
What We Showcased
At our stand, we spoke about the tools and systems we build—from custom web applications to CRM integrations, and from Contentful and Strapi CMS setups to HubSpot migrations and custom development.
What stood out the most were the conversations around managing complexity. Many attendees came to us after struggling with inflexible platforms, patchy CMS setups, or underutilised CRM tools. Our team shared how we help solve these challenges—whether that’s cleaning up a Contentful implementation, building middleware for better data flow, or creating modular frontend experiences that scale.
Listening First, Then Solving
What we value most from events like LTW is the chance to listen. Not pitch, not push—just listen. Because every product owner or marketing manager we met had a slightly different pain point. But they all wanted the same outcome: a setup that actually works for their business.
We don’t believe in one-size-fits-all solutions. That’s why everything we build—be it in HubSpot, Contentful, Strapi or something completely bespoke—is shaped around how your team works and what your goals are.
A Thank You Note
We’re genuinely grateful to have been part of London Tech Week this year. To everyone who stopped by our stand, had a chat, or asked us tricky questions—thank you. You helped make the experience memorable and worthwhile.
If we didn’t get a chance to speak, or if you’d like to continue a conversation, we’d love to connect. Whether you're looking to overhaul your web stack or just untangle your CMS setup, we’re always up for a chat.
