Our Experience at the Technology for Marketing Expo 2024

28 September 2024 | 3 minute read | By Turbosoft
Hubspot Event

We recently had the pleasure of attending the Technology for Marketing Expo 2024 at ExCeL London, and what a couple of days it was!

The event brought together over 12,000 marketing and tech professionals from all over, alongside some of the biggest names in the industry.

For us at Turbosoft, it was a brilliant opportunity to meet new faces, reconnect with familiar ones, and showcase our HubSpot services in one of the most exciting environments you could ask for.

Prepping for the Big Event

Attending a large-scale event like this doesn’t just happen overnight. Our team spent weeks planning every detail to ensure everything was set for a fantastic couple of days.

We wanted to make sure that anyone who stopped by got a clear picture of what we offer—no frills, just genuine conversations about how we can help businesses make the most of HubSpot.

What made our experience stand out?

Amongst the 200+ exhibitors, we were the only ones who took on the challenge of assembling our entire booth ourselves.

From unboxing every piece to setting up the displays, we wanted to put our personal touch into every aspect of our stand.

It was a great reminder of how much attention to detail and hands-on effort matter—not just in booth building but in everything we do for our clients!

The sense of accomplishment and the feedback we received made all the hard work truly worthwhile.

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First Impressions

Walking into the Technology for Marketing Expo was an experience in itself. The atmosphere was buzzing with excitement, marketing professionals, solution providers, and innovators all eager to dive into the latest trends and tools. You could feel the energy in the air, and it was clear that digital marketing’s future was being shaped right here.

We were particularly impressed with the range of solutions on display, covering everything from AI-driven marketing tools to integrated CRM systems. It felt like every corner you turned, there was something new to explore.

The sheer variety of companies there made it clear: marketing technology is evolving faster than ever.

HubSpot in Focus

At the expo, we focused on what we do best—helping businesses get the most out of HubSpot.

From seamless migrations to custom integrations, we shared how our services can help companies streamline their marketing, automate processes, and make data-driven decisions with confidence.
It was rewarding to see the interest in what we do.

Many of the conversations we had revolved around common challenges businesses face, like disjointed systems or the complexity of data management.

Being able to chat through how our tailored HubSpot solutions could tackle these issues was definitely a highlight.

The People We Met

The best part of the expo was, hands down, the people we met.

We had some fantastic conversations over the two days, whether it was with fellow exhibitors, potential clients, or industry experts. Everyone was eager to share their insights and learn more about how we could help.

One of the recurring themes in our chats was—the need for customisation.

Businesses don’t just want a one-size-fits-all solution—they want something that fits their unique needs.

It was great to be able to discuss how we work closely with our clients to build solutions that are just right for them.

Lessons Learned

There’s always something to learn from an event like this, and for us, a few things stood out.

First, the demand for customised HubSpot solutions is huge.

Businesses are looking for more than just the basics—they want something that adapts to their needs and scales as they grow.

Secondly, it’s clear that knowledge-sharing is key.

We found that the most engaging conversations weren’t just about selling a service but about diving into how things work and solving real problems.

That’s something we’ll keep at the forefront as we continue to grow.

Final Thoughts

The Technology for Marketing Expo 2024 was an eye-opener, full of opportunities and inspiration.
We’re grateful to everyone we met for the brilliant conversations and insights.

It was a fantastic reminder of how dynamic the digital marketing world is and how much potential there is to unlock.

If you’re looking to discuss your next HubSpot project, give us a ring at +44 203 650 4300.

We’re here to help you make the most of the ever-changing world of digital marketing!